25,000 cakes sold in each state

Daisy Cakes has sold 25,000 cakes in each state, including Hawaii and Alaska, since Corcoran’s investment on Shark Tank episode 20. Kim Nelson, the mail-order company’s founder, says part of the secret is that she uses family recipes. She also uses American-made products for all parts of the production process:

My cake tins are not made in China. They’re made in New Jersey. My labels — everything is printed — is made here. My doilies, my cellophane. My cousin is a designer. She designed my logo, and she gets these printed for me and shipped here.