bOING bOING zine

Frauenfelder and Sinclair start the zine as a creative outlet for Frauenfelder, who is bored with his job as an engineer.

Keep it small and you’ll have more fun. Newsstand distribution is a drag. The freight is expensive, the sell-through rates are low, it is a chore doing the accounting, and distributors are famous for going out of business before they pay you. You’ll probably lose money if you try it. Also, don’t start a music zine. There are already ten thousand music zines out there. Nobody cares what you think about music anyway.