Cover Girl

Cover Girl2 posts
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15 Sep, 2014

Ad image changed to highlight abuse

A Cover Girl foon-GET-YOUR-GAME-FACE-ON-large570tball inspired campaign aimed at sports fans receives a Photoshopped treatment as part of a domestic violence awareness effort. The original picture features a woman in purple winged eyeshadow emulating a Baltimore Ravens fan.  Baltimore Ravens player Ray Rice has been suspended indefinitely following video footage surfacing of him punching his then-fiancée in an elevator. Cover Girl:

As a brand that has always supported women and stood for female empowerment, COVERGIRL believes domestic violence is completely unacceptable. We developed our NFL program to celebrate the more than 80 million female football fans. In light of recent events, we have encouraged the NFL to take swift action on their path forward to address the issue of domestic violence.

4 Jun, 2014

Bombshell mascara complaints

Numerous comissing eyelashesnsumers complain that the new Bombshell mascara, a product designed to be applied in two steps, is proving to be nearly impossible to remove and results in loss of lashes. Amy Schavolt of Florida documented the results.

I was wiping downward with the cotton ball and noticed a chunk of my eyelashes fell into the palm of my hand.

Cover Girl responds:

Covergirl Bombshell Mascara wears like a waterproof, and therefore it can be more difficult to remove than a regular mascara. We have performed extensive testing on the product to ensure its safety and effectiveness and significant lash fall out is not typical.

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