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Android Google

Modifies application price categories

18 Jul, 2014

The European Comission announces that Google agrees to classify games that offer in-app purchases as paid instead of free, even if they do not require any payment upfront. This is done to comply with a European Commission guideline set to prevent children from accidentally making in-app purchases:

Google has decided on a number of changes. Implementation is underway and will be completed by the end of September 2014. These include not using the word “free” at all when games contain in-app purchases, developing targeted guidelines for its app developers to prevent direct exhortation to children as defined under EU law and time-framed measures to help monitor apparent breaches of EU consumer laws.