McGregor, Rousey, Velasquez, Zingano, Dodson and Johnson appear in a video for “Bud Light Living” Championship, representing one fan each to help them win tickets for UFC 200. The challenges include timed can-crushing, a bottle-punching/breaking contest, a standup cutout punching contest, and the finisher challenge, which sees which UFC superstar can come up with the most creative finishing move.
Rousey and McGregor square off at the start of a Bud Light ad teaser, called Earn The Title. The ad teases another commercial to be released on June 30, where two teams of three fighters apiece challenge for some kind of title. Velasquez, Johnson, and Dodson also appear, hitting a variety of inanimate objects.