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AOL Michael Arrington TechCrunch

Price range $25m-$40m

28 Sep, 2010

A person with knowledge of the deal tells Business Insider that AOL paid $25 million for Tech Crunch, while a separate source tells CNBC it paid $40 million. The $25 million figure would be low at 2.5x estimated valuation compared with a recent deal for a comparable company at 6x – the $40 million may be the total price including earnouts for performance and retentions.