Launch Festival 2014
Graham gives the keynote speech, and talks about how a successful idea has to start with a small consumer base:
It’s impossible to make something that a large number of people want. You’ve got to find something that a small number of people want, a lot…you’ve got to know who those first users are and how to get them…you sit down with those 500 people and throw a huge party and make them super, super happy.