Wurtzbach is the crowned winner of Binibining Pilipinas – Universe 2015. It is the third time that she joined the pageant, winning first runner-up in 2013 and landing in the Top 15 in 2014. She represents Cagayan de Oro City and bested other 33 contestants during the Bb Pilipinas Grand Coronation Night at the Smart Araneta, Quezon City. Her answer to the question about internet censorship during the Q&A portion of the pageant:
We should be careful with what we post online. Always think before you click.