Duffy speaks at TEDxUWE, an independently organized TED event, at the University of West England, in Bristol. He talks about “the leadership lens”, using Sir Alex Ferguson as an example.
If you’re going to lead you need three things: a vision and a goal, an outcome, and you need it to be attractive to people. My vision and goal is to inspire and enable positive social change through the action of entrepreneuring, to make the UK the most entrepreneurial country in the world. My outcome is better enabled entrepreneurs, who are backable, credible, and investable. I attract people to it by having impact and actually doing what I say. More entrepreneurs, more wealth, more jobs, and more people get on board.