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5 Jun, 2014

Plans Namo Media acquisition

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Twitter announces plans to acquire Namo Media, a technology firm specializing in native advertising for mobile devices. Twitter intends to dovetail Namo’s technology into MoPub, the ad serving platform the company acquired last year. The merged platform would deliver promotional material that blends into mobile websites and mobile apps, improving their ability to monetize for users, app publishers and marketers.

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