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Whole Foods

First national ad campaign

18 Nov, 2014

Whole FooWFM_Highest_Standardsds runs its first national ad campaign with ads appearing on billboards, magazines, on TV, and online.  The ads, designed by agency Partners & Spade, carry the tagline “Values Matter”.

What we’ve asked [our ad agency] to do is tell everybody what’s different, what we value, the standards that we’ve established that are higher than anyone else’s. Consumers are really hungry to learn about where their food comes from and how it’s sourced.