Neutrogena2 posts
21 Feb, 2014

Thorne chosen as new face

Thobella_thornerne joins a long line of actresses who front Neutrogena by becoming their latest spokesperson.

I am super excited to be joining the Neutrogena family because I have always truly loved this brand. Beauty to me means beautiful on the inside. Fresh-faced when you wake up in the morning. That is beautiful.

17 Jun, 2014

‘Cloudscreen’ campaign

To draw attention to the importance of wearing sunscreen even on cloudy days, Neutrogena introduces Cloudscreen, a rebranding of their sunscreen products. The company asserts that it is more an awareness campaign versus just a marketing ploy.

Sometimes you can only change people’s behaviour by changing the product.

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