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TED Talks

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Mar 2007

Life At 30,000 Feet

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Branson speaks with Chris Anderson of TED about running businesses:

I think I learned early on that if you can run one company, you can really run any companies. I mean, companies are all about finding the right people, inspiring those people, you know, drawing out the best in people.

Virgin Airlines nearly took down the entire business empire:

I think that there’s a very thin dividing line between success and failure. And I think if you start a business without financial backing, you’re likely to go the wrong side of that dividing line. We had — we were being attacked by British Airways. They were trying to put our airline out of business, and they launched what’s become known as the dirty tricks campaign. And I realized that the whole empire was likely to come crashing down unless I chipped in a chip. And in order to protect the jobs of the people who worked for the airline, and protect the jobs of the people who worked for the record company, I had to sell the family jewelry to protect the airline.

At the time of the interview, Virgin has about $25 billion dollars total revenue and 55,000 employees.

12 Jun, 2015

TED Glasgow talk

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Duffy speaks at TED Glasgow on what stops people from living their dreams, concentrating on brain chemistry, upbringing, education and media.

The way to recombobulate is…to think and act like an entrepreneur. Not to start a business. You have to think and act like an entrepreneur in everything you do in life. Entrepreneurs all all about the go-do. Not can-do, not “must-do, not to-do. Two verbs. Bang, bang. They are all about outcomes. Engineering stuff to happen. Action. They have to deal with volatility, uncertainty, chaos, complexity, ambiguity, every day of their lives. They don’t clock on at nine ‘o’clock and finish at five. They are always on. That means they have to deal with risk, but they are not risk takers. They are cognitively comfortable with the notion of risk, a big difference. They build up a tolerance to risk. But that moves them outside their comfort zone.

Our brains – what stops us from living our dreams? | Jim Duffy | TEDxGlasgow

23 Jan, 2016

TEDxUWE talk – The Leadership Lens

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Duffy speaks at TEDxUWE, an independently organized TED event, at the University of West England, in Bristol. He talks about “the leadership lens”, using Sir Alex Ferguson as an example.

If you’re going to lead you need three things: a vision and a goal, an outcome, and you need it to be attractive to people. My vision and goal is to inspire and enable positive social change through the action of entrepreneuring, to make the UK the most entrepreneurial country in the world. My outcome is better enabled entrepreneurs, who are backable, credible, and investable. I attract people to it by having impact and actually doing what I say. More entrepreneurs, more wealth, more jobs, and more people get on board.

The leadership lens | Jim Duffy | TEDxUWE