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19 Nov, 2022

Roth: Twitter ‘safer’ under Musk than before

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In an op-ed in the New York Times, Roth says Twitter is safer under Musk’s ownership:

Almost immediately upon the acquisition’s close, a wave of racist and antisemitic trolling emerged on Twitter. Wary marketers, including those at General Mills, Audi and Pfizer, slowed down or paused ad spending on the platform, kicking off a crisis within the company to protect precious ad revenue. In response, Mr. Musk empowered my team to move more aggressively to remove hate speech across the platform — censoring more content, not less. Our actions worked: Before my departure, I shared data about Twitter’s enforcement of hateful conduct, showing that by some measures, Twitter was actually safer under Mr. Musk than it was before.”

His ability to make decisions unilaterally about the site’s future is constrained by a marketing industry he neither controls, nor has managed to win over.

However:

[Even as Musk] criticizes the capriciousness of platform policies, he perpetuates the same lack of legitimacy through his impulsive changes and tweet-length pronouncements about Twitter’s rules. In appointing himself ‘chief twit,’ Mr. Musk has made clear that at the end of the day, he’ll be the one calling the shots. It was for this reason that I chose to leave the company: A Twitter whose policies are defined by edict has little need for a trust and safety function dedicated to its principled development.

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