Cover Girl

Ad image changed to highlight abuse

15 Sep, 2014

A Cover Girl foon-GET-YOUR-GAME-FACE-ON-large570tball inspired campaign aimed at sports fans receives a Photoshopped treatment as part of a domestic violence awareness effort. The original picture features a woman in purple winged eyeshadow emulating a Baltimore Ravens fan.  Baltimore Ravens player Ray Rice has been suspended indefinitely following video footage surfacing of him punching his then-fiancée in an elevator. Cover Girl:

As a brand that has always supported women and stood for female empowerment, COVERGIRL believes domestic violence is completely unacceptable. We developed our NFL program to celebrate the more than 80 million female football fans. In light of recent events, we have encouraged the NFL to take swift action on their path forward to address the issue of domestic violence.

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