Drew HoustonInterview

Helped sharpen Dropbox pitch

30 Oct, 2011

Houston talks about how Graham gave the founders advice to distil their initial idea. That eventually led to a live demonstration where they deleted a Power Point in front of a live audience, and then restored it from the website.

One of the things we really struggled with early on….we made a list of dozens of things it was good for, our first marketing attempt was sort of throwing spaghetti at the wall. We struggled on how to articulate [the uses] to investor.

(Founder Stories) Dropbox: Advice from Paul Graham

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