Musk: Twitter to break even in 2023
Musk explains Twitter’s financial situtaion during a Twitter Spaces chat, saying that after cutting staff and costs, Twitter is now on track to bring in around $3 billion in revenue in 2023 – roughly $2 billion less than the $5.1 billion reported at the end of 2021, while the company has $1 billion in cash on its balance sheet. He in part blamed the $12.5 billion in debt tied to his April agreement to buy the company, as well as the Federal Reserve’s recent interest rate hikes.
[It was like being] in a plane that is headed towards the ground at high speed with the engine on fire and the controls don’t work…With the changes that we’re making here on massively reducing the burn rate and building subscriber revenue, I now think that Twitter will, in fact, be OK next year, I think we will be…roughly cash-flow break-even — that’s what I expect for next year.
He says advertisers have been asking “sane” but “tough” questions about their return on investment,
[Decisions] may seem sometimes spurious or odd or whatever. It’s because we have an emergency fire drill on our hands. That’s the reason. Not because I’m naturally capricious. Or at least, aspirationally, I’m not naturally capricious.