Rabbi Shmuley Boteach of the This World: The Values Network promotes an essay by Wiesel accusing Hamas of using children as human shields and comparing this to the Jewish myth of Abraham sacrificing his son Isaac:
[…] we have produced this advertising campaign with Elie Wiesel, to stop the terrorist cowards of Hamas from hiding behind innocent children and pregnant women
The campaign includes full-page ads in The Washington Post, The New York Times, The Wall Street Journal, The Chicago Tribune, The Los Angeles Times, The Miami Herald and use of social media.
Powerful ad produced by Rabbi Shmuley's org, This World: The Values Network, featuring Nobel Laureate, Elie Wiesel. pic.twitter.com/TYp26m0uXt
— Rabbi Shmuley (@RabbiShmuley) July 31, 2014