Neutrogena2 posts
17 Jun, 2014

‘Cloudscreen’ campaign

To draw attention to the importance of wearing sunscreen even on cloudy days, Neutrogena introduces Cloudscreen, a rebranding of their sunscreen products. The company asserts that it is more an awareness campaign versus just a marketing ploy.

Sometimes you can only change people’s behaviour by changing the product.

21 Feb, 2014

Thorne chosen as new face

Thobella_thornerne joins a long line of actresses who front Neutrogena by becoming their latest spokesperson.

I am super excited to be joining the Neutrogena family because I have always truly loved this brand. Beauty to me means beautiful on the inside. Fresh-faced when you wake up in the morning. That is beautiful.

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