Branson is interviewed for People Development Magazine, and says delegation is key to achieving personal goals outside of business:
I have been fortunate that over the years we have developed an incredibly strong management team to run the Virgin companies. This has allowed me to dedicate the majority of my time to Virgin Unite – the not-for-profit arm of the Virgin Group. Virgin Unite have incubated a number of organisations dedicated to tackling specific issues such as conflict resolution (The Elders), climate change (The Carbon War Room), ocean protection (Ocean Elders) and sustainability (The B Team). I would encourage anyone to try to engage with these organisations and be inspired by what they are trying to achieve. Go out and start something yourself that reflects what they stand for.
It also allows Virgin Unite and Virgin to have a strong digital presence as he is able to update his blog daily.