Banned use of image for 25 years

Court documents reveal that on January 31, 2012,Williams transferred all rights to his identity to a nonprofit organisation in the event of his death. All ownership rights to Williams’ “name, voice, signature, photograph, likeness and right of privacy/publicity” come under the charitable Windfall Foundation and cannot be used until August 2039.

If the Windfall Foundation is deemed ineligible for a charitable deduction by the IRS, the Trust mandates Williams’ publicity rights be distributed to charitable organizations such as Doctors Without Borders, AIDS, Make-a-Wish. According to the Hollywood Reporter this is a strategy aimed at reducing the estates’ tax liability.

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