Musk confirms SpaceX purchased a $250,000 ad campaign on Twitter to promote Starlink services in Australia and Spain, which will place SpaceX’s ad on top of the main Twitter timeline for a full day. Users will see the ad the first three times they open Twitter when the ad campaign is scheduled. The ad buy is the first for any of Musk’s companies, including Tesla, which does not engage in traditional advertising.
Despite earlier tweeting that SpaceX could not fund Starlink ‘indefinitely’, Musk says he will continue to pay for Starlink to cover Ukraine. SpaceX has told the US government that Ukraine’s use of Starlink has already cost $80 million and could cost close to $400 million over the next 12 months.
The hell with it … even though Starlink is still losing money & other companies are getting billions of taxpayer $, we’ll just keep funding Ukraine govt for free
When a Twitter user told Musk “No good deed goes unpunished”, he replied:
Even so, we should still do good deeds.
Following a report that SpaceX told the US government that Ukraine’s use of Starlink has already cost $80 million and could cost close to $400 million over the next 12 months, Musk says SpaceX cannot fund the existing system “indefinitely and send several thousand more terminals” that have high data usage. SpaceX’s donated Starlink internet terminals have been crucial in keeping Ukraine’s military online during the war against Russia.
Musk also said he was following the recommendation of Andrij Melnyk, Ukraine’s ambassador to Germany, who told Musk to ‘F off’ after he posted his Twitter peace plan.
SpaceX announces Starlink’s debut in Japan, the first Asian country to get the satellite internet service. Starlink’s service map shows the satellite internet service is available in parts of Japan’s main island including the Tōhoku and Kantō regions, and parts of the Chūbu region. The monthly service fee is 12,300 yen ($84) on top of hardware costs of 73,000 yen. The company signed an agreement with Japanese telecommunications operator KDDI to act as Starlink integrator for rural and remote areas. KDDI:
Starlink’s unmatched performance is a great fit for our persistent endeavor to bring the urban mobile experience to rural customers, With Japan having more than 16,000 mountains and 6,000 islands, Starlink’s industry-leading satellite constellation is uniquely suited to provide Japanese enterprises with reliable, sustainable internet connectivity, even in times of natural disaster
SpaceX loses a cybersquatting challenge against StarGroup, a 60-year-old Mexican telecommunications and entertainment services company in Mexico that registered the domain name starlinkmx.com. StarGroup’s brands include Star TV, Star Go, Star Line and Star Group.
The company applied for trademarks in Mexico for Starlink for communications starting in 2015. In November 2017, SpaceX legal representatives contacted StarGroup, initially not naming its client, to see if StarGroup would sell its Star Line and Starlink marks.
In finding for StarGroup, the WIPO panel noted that the company’s brand name starts with star, and it has a history of naming products that start with star. The panel also pointed out that StarGroup applied for trademarks in 2015, which predates SpaceX’s intentions to use the mark. The panel found that SpaceX did not show that StarGroup lacked rights or legitimate interests in the domain and did not show that StarGroup registered the domain in bad faith.
After its recent launch of 52 Starlink satellites, Musk announces that SpaceX has manufactured one million Starlink terminals. The one-million milestone has been achieved less than two years after Starlink began taking pre-orders for the satellite broadband service in February 2021.
Starlink now over 1M user terminals manufactured
The government of Iran blocks SpaceX’s Starlink website following Elon Musk activating Starlink for Iranians.
SpaceX launches 52 Starlink satellites to orbit, on a Falcon 9 rocket. The launch was SpaceX’s 43rd orbital mission this year. Viewers close by the launchpad witnessed Falcon 9’s first stage falling back to Earth for a soft landing atop the SpaceX droneship, A Shortfall of Gravitas, which was stationed in the Atlantic Ocean. The company has already sent nearly 3,400 Starlinks into space and has a plan to bring thousands more aloft.