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Emmet ShearTwitchInterview

MTV interview

2 May, 2012

Shear says Twitch wants to build on 13% month-on-month growth and address other issues like making content more diverse to draw female gamers to the site and broaden demographics. Twitch aims to cross-promote games between channels, for instance promoting Call of Duty on a World of Warcraft channel or retro games and Minecraft streams. On the growth in viewership:

That’s a shift in how people consume media that I think is really interesting.

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