Collins launches the first ever ‘Greatest International Scavenger Hunt the World Has Ever Seen’ (or Gishwhes.) The competition stretches across the globe, reaching people in over 95 countries, and promotes ‘death to normalcy,’ thinking outside the box and random acts of kindness. Gishwhes has broken four Guinness World Records and the grand prize is some extravagant, albeit slightly odd, trip with Collins himself.
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