Wii

The Wii is launched at $250 per unit and sells out of many stores almost immediately. People wait outside stores for up to a week to get their hands on the console. It features a motion-sensitive controller, called the Wii Remote, that allows players to control the characters they are playing by moving their bodies.

The console comes packaged with Wii Sports, a game in which people can use the Wii Remote to play games like tennis, baseball, golf, bowling, and boxing. In order to achieve the low price point, the Wii lacks several features that are present in competitors like the Playstation 3 and Xbox. Nintendo of America president Reggie Fils-Aime explains the decisions they made:

Tough choices about not including a DVD player at the start, tough choices about not including high-definition capability at the start. That’s because we wanted a mass-market price, and we believe the market will validate those decisions come launch day on this Sunday.