Highfield is appointed CEO of Kangaroo, a video-on-demand service owned by BBC Worldwide, ITV and Channel 4, and due to launch in 2008. He take over from Lesley Mackenzie, who has been managing the project as interim CEO. As well as overseeing the roll-out of the new service, Highfield will lead negotiations with third party content owners and the future distribution of the service on other platforms.
This is a fantastic opportunity. Kangaroo is a historic partnership with a combination of innovative technology and terrific content and I’m looking forward to transforming the way audiences watch television.