Conrad launches her fashion line, LC Lauren Conrad. The line is in collaboration with Kohl’s and will be sold in Kohl’s stores. The goal of the fashion line is to be wearable and affordable for Conrad’s fans and Kohl’s customers.
Partnering with a successful national retailer like Kohl’s supports my mission to make great clothing accessible to young women everywhere. The collection is a reflection of my personal style and will offer fresh, California Casual designs at an affordable price.