SpaceX buys Twitter Starlink ad campaign

Musk confirms SpaceX purchased a $250,000 ad campaign on Twitter to promote Starlink services in Australia and Spain, which will place SpaceX’s ad on top of the main Twitter timeline for a full day. Users will see the ad the first three times they open Twitter when the ad campaign is scheduled. The ad buy is the first for any of Musk’s companies, including Tesla, which does not engage in traditional advertising.

SpaceX Starlink bought a tiny – not large – ad package to test effectiveness of Twitter advertising in Australia & Spain. Did same for FB/Insta/Google.

— Elon Musk (@elonmusk) November 14, 2022