Yoseph Yitchak Schneerson is born in the town of Lubavitch, Russia. His father is Rabbi Shalom Dov Ber the fifth Lubavitcher Rebbe also known as the Rebbe Rashab and his mother is the Rebbetzin Shterna Sarah. He is named for his grandfather. He is an only child. He goes to the local Jewish Day School and is further educated by his father. Grandfather at the bris:
Why are you crying? When you grow up you will become a Rebbe and give over clear Chassidic discourses.
There is no need for so-called early “personality development.” You don’t even have to work [to educate a child] by bribing the child with nuts and gifts. We might use persuasive means to get a child to learn [difficult concepts] or to pray, but to get a child to want to see God, you don’t have to do a thing. Every child, by his very nature, wants to see God.