HBO announces HBO Now, a standalone streaming service available exclusively on Apple TV as a new channel. HBO Now is also available on iPhone, iPad, and iPod as an app. HBO’s entire catalog of movies and TV shows can either be streamed through HBONow.com or on all Apple devices through the channel or the app. The service costs $15 a month, and it can only be subscribed to via the HBO Now app on an Apple device.
HBO Now launch
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