What's this? This is an unbiased just-the-facts news summary about John Battelle and Linda Yaccarino. To see the full newsline, click the red tabs below. Love news? Become a contributor now!

29 Sep, 2020

Signal 2020 interview

John BattelleLinda YaccarinoInterview0 Comments

Yaccarino is interviewed by Battelle about her role at NBCUniversal, the launch of Peacocks.

We have a huge diversity of brands, therefore a huge diversity of knowledge and access. In two really specific areas: We have an incredible purview of how consumers want to interact with us, and therefore we’re able to talk with marketers [like Proctor] about how they want to, or should be, maximising doing business with us.

Signal 2020: John Battelle & Linda Yaccarino, Chair of Advertising & Partnerships, NBCUniversal

0 0 votes
Article Rating
Subscribe
Notify of
guest
0 Comments
Inline Feedbacks
View all comments