McDonald’s

McDonald's44 posts

McDonald’s Corporation is the largest fast food hamburger restaurant chain in the world, headquartered in Oak Brook, IL. McDonald’s operates more than 35,000 restaurants in 118 countries worldwide. McDonald’s began in 1940 as a single barbecue restaurant owned by Richard and Maurice McDonald, but they redeveloped their restaurant into a hamburger stand in 1948. Ray Kroc joined their team in 1955, and later purchased the chain and oversaw worldwide growth through franchising. McDonald’s primary sells hamburgers, chicken sandwiches, french fries, breakfast items, and desserts. The Big Mac is McDonald’s signature sandwich.

11 Jan, 2016
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Unfair labor practices suit

Files Suit

Workers sue McDonald’s over unfair labor practices, which include threatening, spying on, and in some cases terminating workers for organizing. The National Labor Relations Board is representing the workers and includes McDonald’s Corp. itself as joint employers along with their franchisees, holding the parent corporation jointly responsible for inappropriate labor practices.

Without joint employer accountability for the franchisors or the contracting company at the top, these types of corporate outsourcing can result in a lack of accountability for workplace conditions.

18 Nov, 2015
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Diners sues for Hepatitis A risk

Files Suit

A customer files suit  against Jascor Inc, a McDonald’s operator in Waterloo, NY, after diners are exposed to food and drinks prepared by a worker with hepatitis A. The case seeks class-action status for as many as 1000 potentially affected customers, who plaintiffs said could number more than 1,000. Public health officials says diners had a low risk of contracting the illness, but urged those who had consumed food and/or drinks from the restaurant on Nov. 2, 3, 5, 6 and 8 to consider treatments if they were not previously vaccinated against hepatitis A.

5 Oct, 2015
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Homeless woman found dead at HK store

Death

Police are trying to confirm the identity of a homeless woman who was found dead in a 24-hour McDonald’s outlet at a public housing estate in Kowloon Bay. The woman, aged around 50 to 60 years, was found slumped over her table in a quiet corner, 24 hours after she entered the restaurant at Ping Shek Estate, while other customers were unaware what had happened. McDonald’s says that the woman had not ordered any food, but staff noticed she was moving, and had asked for water from the counter.

To complement the modern lifestyle of people in Hong Kong, some McDonald’s restaurants operate 24 hours a day. We welcome everyone to visit out restaurants any time. In order to provide a pleasant dining environment, we would not disturb our customers, but our service will be offered promptly upon request.

9 Sep, 2015
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Shifts to cage-free eggs

Makes Statement

The company says that it will transition 16,000 restaurants in the U.S. and Canada over a period of ten years to eggs that come from chickens that aren’t confined to cages. McDonald’s currently buys about 2.12 billion eggs annually in the U.S. and Canada, including just 13 million cage-free eggs.

Our customers are increasingly interested in knowing more about their food and where it comes from. Our decision to source only cage-free eggs reinforces the focus we place on food quality and our menu to meet and exceed our customers’ expectations.

 

2 Sep, 2015
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Four charged in drive-thru attack

Charged

Four people are charged in the assault of a McDonald’s drive-thru worker in LaPlace, a city about 25 miles west of New Orleans. Kailin Holland, 17, is charged with felony battery and released from jail on a $10,000 bond. Misdemeanor summonses for simple battery to two others, and a disturbing the peace charge for the fourth person.

Drive-Thru Worker To Go

1 Sep, 2015
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Announces all-day breakfast

Announcement

McDonald’s announces that it will start all-day breakfast at all stores from Oct 6, after franchisees vote to approve the proposal. The restaurant will only serve a limited breakfast menu past 10:30 and items will vary based on region. The company sends a series of tweets to customers who had asked questions about the start date.

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Invites burger collaboration

Makes Statement

Burger King says it will collaborate with multiple companies, including McDonald’s, on the one-day-only pop-up restaurant featuring “The Peace Day Burger.”

Although they [McDonald’s] haven’t yet agreed to come on board our original proposal still stands. McDonald’s take your time. We’re totally at peace with that. Meanwhile, an incredible thing has happened. We’ve received a significant number of unexpected responses from other restaurants, large and small, each expressing an appetite for peace and enthusiasm to help spread the Peace One Day message…Naturally, peace is inclusive to all. So Denny’s, Wayback Burgers, Krystal, and Giraffas, we’d like to build on your individual proposals to collaborate on Peace Day, September 26. Our ide would be that we all come together to create a burger that combines a key ingredient from each of our signature sandwiches.

27 Aug, 2015
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Drops nuggets supplier after animal cruelty video

Makes Statement

McDonald’s and Tyson Foods both sever ties with T&S Farm in Dukedom, Tennessee, which was under contract to Tyson Foods,  after an undercover video, released by Mercy For Animals,  by showed workers stabbing, beating and stomping on chickens in an undercover video shot by animal rights activists. Tyson supplies the chicken meat to McDonald’s. Tyson:

Animal well-being is a priority at our company and we will not tolerate the unacceptable animal treatment shown in this video. Members of our animal well-being team are investigating, however, based on what we currently know, we are terminating the farmer’s contract to grow chickens for us.

McDonald’s:

[We] find the behavior depicted in this video to be completely unacceptable. We’re committed to working with animal welfare and industry experts to inform our policies that promote better management, strong employee education and verification of practices.

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Proposes McWhopper

Makes Statement

Burger King proposes the McWhopper, which  combines elements of the “Big Mac” and “Whopper” burgers to create a new double-decker burger, sold for one day in a franchise jointly run by employees of both companies. Burger King says the promo will promote Peace Day, linked to 21st September, which is The United Nations International Day of Peace. Burger King promotes the idea in full page ads in the New York Times, social media, and a taste test on the TODAY show.

We come in peace. In fact, we come in honor of peace. We know we’ve had our petty differences, but how about we have a ceasefire on these so-called “burger wars”?.. We appreciate that’s a lot to swallow so we’ve put together mcwhopper.com to give you a better understanding of our proposal. Let’s end the beef, with the beef.

Burger King | The McWhopper Sandwich Proposal

9 Jul, 2015
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‘Cursing’ toy

Accusation

A Florida family claims that a minion toy they received at McDonald’s says “What the f*ck.” Others say they hear it saying, “Well I’ll be damned.” Parent:

It turned out to be a toy that decided to talk profanity. I can’t believe it’s coming out of a toy.

McDonald’s says the Minion toy actually says “para la bukay,” “hahaha” and “eh eh.” Spokesperson

The allegation that this toy is saying anything offensive or profane is not true.

Coffin, who invented the Minionese language:

I’m not saying what people with a twisted mind seem to be hearing. If it was my intent to say inappropriate stuff, you’d hear it, I promise you. But I’d be pretty stupid doing it in a movie for all audiences including kids. I don’t think myself as being very intelligent, but I’m certainly not that dumb.

Is this Mcdonald's Minion toy swearing?

5 Mar, 2015
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Reporter caught in drive-thu

Traffic Jam Jimmy (Jimmy Uhrin) orders breakfast while being broadcast live on Fox 45 Baltimore. He first wanted to order off the lunch menu, but since it was too early for that he opted for an Egg McMuffin and a black coffee instead.

Hey, I’ve been in the car since 4 o’clock. I am starving. I’m just getting something real quick.

'Can I Get a Fish Sandwich?' Traffic Jam Jimmy Caught in the Drive-Thru During Traffic Report

19 Feb, 2015
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Chicken Selects return

Announcement

McDonald’s announces Chicken Selects are coming back to the menu in American restaurants, after having been absent for two years:

We look forward to bringing back this customer favorite made with chicken tenderloin.

Individual restaurant will determine if the Chicken Selects remain on the menu permanently:

They are limited time offer, however markets have the option to keep them if they want, so some areas may continue to sell them.

13 Feb, 2015
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Board changes demanded

CtW Investment Group sends a letter to company directors demanding changes are made to the board. They feel that the recent replacement of the CEO is not enough to reverse the problems at the company:

Returning McDonald’s Corp to a path of long-term, profitable growth requires that Mr. Steven Easterbrook’s appointment as CEO is followed by a robust refreshment of the board’s membership and leadership,

9 Feb, 2015
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Employee meltdown

Fired

An employee at a St. Paul, Minnesota restaurant throws a tantrum after he is fired, in full view of customers. He goes on a profanity laced rant while damaging restaurant property. The worker seems to be upset because he is not being compensated for services rendered:

give me my (expletive) pay!

He eventually leaves the restaurant after having been asked to by the manager.

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Manager fired

Fired

The manager who was involved in an incident where another employee berated him, which was recorded and posted on YouTube, is fired. Company officials state that Brandon Robertson has been terminated because they did not like the way he handled the situation. Robertson does not believe that he could have done anything differently:

I asked him to leave. What was I supposed to do?

30 Jan, 2015
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Customer with kangaroo kicked out

Police kick out a customer of a Beaver Dam, Wisconsin, McDonald’s on account of the kangaroo she had with her. Diana Moyer claims the kangaroo is a service animal, and that it has been approved by a doctor. Moyer had been taking the animal to the restaurant for three months previously without incident, but the police were called and she and the animal were removed from the restaurant. Moyer’s husband later admits that it was not actually a service animal but a therapy animal, which is not exempt from rules that prohibit animals:

It’s a friend for her, a companion and we have a little car seat and stroller.

28 Jan, 2015
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CEO replaced

Resignation

McDonald’s announces that Don Thompson is leaving the company. Steve Easterbrook will take over as company president and chief executive officer. Thompson feels that Easterbrook is a good choice to succeed him:

It’s tough to say goodbye to the McFamily, but there is a time and season for everything. I am truly confident as I pass the reins over to Steve, that he will continue to move our business and brand forward.

22 Jan, 2015
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Employees file law suit

Files Suit

Ten former employees of a restaurant located in a Virginia McDonald’s, have made claims that they were discriminated against while on the job. Nine of the plaintiffs are African-American, and one is Hispanic. The suit alleges that they were wrongfully terminated and replaced with white employees.Plaintiffs were subjected to rampant racial and sexual harassment, committed by the restaurants’ highest-ranking supervisors. Together, these supervisors demeaned African American workers; often complained that:

There are too many black people in the store. Called African-American workers bitch, ghetto, and ratchet; called Hispanic workers dirty Mexican; disciplined African-American employees for rule infractions that were forgiven when committed by white employees; inappropriately touched female employees on their legs and buttocks; sent female employees sexual pictures; and solicited sexual relations from female employees.

Serving Racism? Virginia McDonalds Sued | #TWIBnation

19 Dec, 2014
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Labor board brings formal charges

The National Labor Relations Board (NLRB) files a formal charge against McDonald’s, alleging that it violates workers’ rights and threatens retribution against employees who participate in strikes. The charges cover both franchises in 13 cities and the parent company. Labor and employment law expert at the UC Irvine School of Law, Catherine Fisk:

The federal government’s complaint makes clear that fast-food companies like McDonald’s can’t have it both ways — it can’t exercise such pervasive control over a workplace and effectively dictate wages and working conditions while still saying that it’s not the employer.

10 Dec, 2014
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Menu trimmed

McDonald’s announces that it will remove eight items from its menu. The number of extra value meals available will also be reduced, from 16 to 11. The company says the number of Quarter Pounders will be cut back from four to one, and only one premium chicken sandwich and wrap each will be sold, instead of the current three. The new menu is already available in six cities, which according to McDonald’s USA president Michael Andres has already resulted is faster service times:

Drive-through wait times have already come down in those test markets

16 Oct, 2014
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Mouse in coffee

A Canadian man says he found a dead mouse in his coffee cup. He allegedly noticed the rodent after his beverage was almost entirely consumed:

I always take the lid off to get my last sip of coffee. And when I took the lid off, there was a little bit of a surprise in my coffee cup. It was a dead mouse,

Both McDonald’s Canada and the Canadian Department of Health are investigating the incident. So far, no health violations have been discovered.

14 Oct, 2014
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New campaign defends food quality

The company launches a campaign in which it answers questions about its food. Customers are told that pink slime or preservatives are not present in its hamburgers, and other information is provided, such as what exactly is found in a Chicken McNugget and how Egg McMuffin eggs are made to be round.

Our beef patties are made from 100% pure beef. Nothing else is added. No fillers, extenders or so-called “pink slime.”

Our food. Your questions. Is McDonald's beef real?

23 Sep, 2014
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BB gun shooting

Two people are arrested after a shooting incident with a BB gun at an Anderson, California restaurant. The patrons were apparently unhappy because no ketchup was included in their order. Two vehicles in the parking were also damaged by a BB gun. Both subjects have been booked into the Shasta County Jail.

5 Sep, 2014
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Customized burgers

Two San Diego area restaurants are testing a concept which allows customers to customize their burgers with a tablet. The concept was first tested in Orange County has now been expended. An employee delivers the food to the customers, and then buses the tables after the meal has been finished.

3 Sep, 2014
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Sign falls

A golden arches sign falls on two cars in the drive-thru line of a Weatherford, Oklahoma restaurant. One driver was trapped for almost 15 minutes. The drivers of both vehicles were taken to a hospital, but no injuries were reported. It is unclear why the sign fell.

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US Chief Creative Officer departing

Marlena Peleo-Lazar is leaving. She has been with the company for 14 years. Her responsibitities include overseeing the creative execution of both local and national marketing. McDonalds notes that as the Chief Creative Officer, Marlena Peleo-Lazar has had significant influence at McDonalds and in the advertising industry overall. Her son, Chris Peleo-Lazar, tweets “she’s just looking forward to her next adventure.”

29 Aug, 2014
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More restaurants closed

Closure

Russian authorities close eight additional restaurants, bringing the total number of closed restaurants to twelve. The official reason for the closings is a concern for food safety, although many believe that they are politically motivated, related to the situation in Crimea and American sanctions against Russia. Company officials are looking into the concerns Russian officials have about their restaurants, and are working to reopen them as soon as possible:

Our main priority is to serve our customers with top-quality menu items

26 Aug, 2014
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Orange juice lawsuit

A man sues McDonald’s after allegedly becoming injured while drinking orange juice. Klaus Geier claims that the cup he was drinking from had a four-inch spear inside of it, which became lodged in his throat while consuming the beverage. When he attempted to remove the spear, damage to his esophagus was sustained.

20 Aug, 2014
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Restaurants closed

Russian authorities close four restaurants in Moscow, allegedly for food safety violations. There are a total of McDonald’s 435 restaurants in Russia. The company is working to reopen the locations as soon as possible:

Our main priority is to serve our customers with top-quality menu items

19 Aug, 2014
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Coffee coming to supermarkets

McDonalds is in communications with Kraft to start selling the chains McCafé coffee in supermarkets by early next year. They are working to offer  premium roast French vanilla and hazelnut. Single serve pods will also be available/ McDonald’s CEO Don Thompson has said his restaurants sell more coffee than anyone else in the country. Kraft used to distribute Starbucks coffee in grocery stores, but stopped in 2010 when the coffee chain dropped out of the partnership

12 Aug, 2014
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Employee fired for butter printed swastika

Swastika BunA customer is North Carolina receives a butter printed swastika with her sandwich. The McDonald’s franchise owner, Dulcy Purcell, says that the swastika sandwich photo was not a hoax and that the employee responsible had been fired.

We do not tolerate that kind of behavior at McDonald’s, and it’s not what we stand for personally as owners

The customer demanded an apology and a refund, which she received. The customer states she’s “not upset with McDonald’s anymore” and plans to continue eating there.

29 Jul, 2014
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NLRB: Franchises are joint employers

The National Labor Relations Board announces that McDonald’s, along with its franchise operators, can be considered an employer of people working at franchise owned restaurants. McDonalds:

This is such a radical departure that it should be a concern to business men and women across the country

22 Jul, 2014
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Japan stores stop China meat

McDonald’s Japan says the Chinese supplier accused of selling expired beef and chicken had provided 20 percent of the meat for its chicken nuggets. McDonalds, Burger King and Starbucks have stopped using the supplier for beef and chicken. The supplier says:

Our company management believes this to be an isolated event, but takes full responsibility for the situation and will take appropriate actions swiftly and comprehensively.

25 Jun, 2014
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Ordering app available

Announcement

McDonald’s tests the ‘McDonald’s Mobile Ordering’ app in 22 locations in Georgia and Alabama. Customers can order and pay for their food  on the app and pick up their food outside at a curbside check-in or inside from a special queue. The app is free on Apple iOS and Google Android operating systems.

We are testing these technologies in a few markets, so it’s premature to speculate on the decisions we may make after the tests, but we’re excited to bring a cutting-edge experience in the future to our customers.

20 Jun, 2014
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Ranks last in 2014 customer satisfaction rating

Announcement

McDonald’s ranks last in American Customer Satisfaction Index’s ranking of fast food restaurants for 2014. Their satisfaction score fell from 73 percent in 2013 to 71 percent in 2014. The ratings are based on interviews from 4,572 customers contacted between January and March 2014.

We are always listening to our 27 million customers every day and appreciate hearing feedback from them and other sources as it helps us improve and evolve.

23 May, 2014
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‘Happy’ character introduced

McDonalds Happy Character“Happy,” a new Happy Meal character, is introduced to restaurants in the United States. He encourages children to make healthy food and drink choices.

At McDonald’s, we’re always looking to bring fun and happiness to families and listening to our customers’ asks to have more variety and wholesome options for kids to enjoy in their Happy Meals. Together, Happy and Go-GURT Low-Fat Strawberry Yogurt give kids and parents something to look forward to during their next trip to McDonald’s.

21 May, 2014
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Employees protest minimum wage

Hundreds of workers and activists protest outside of McDonald’s headquarters in Oak Brook, IL. They seek a $15 per hour minimum wage. The current minimum wage in Chicago is $8.25 per hour. McDonald’s states:

We think it was a peaceful demonstration. And like any company, we have our eye on the debate.

14 Mar, 2014
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Employees allege labor violations

Through seven lawsuits, employees allege that McDonald’s failed to pay overtime, forced work off the clock, denied meal and rest breaks, and required employees to purchase and clean their own uniforms. Workers demand that employees pay back ‘stolen wages’ and stop these practices. The company replies:

McDonald’s and our independent franchisees are committed to undertaking a comprehensive investigation of the allegations and will take any necessary actions as they apply to our respective organizations

28 Jul, 2012
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Largest store opens for Olympics

McDonald’s opens its largest restaurant in London’s Olympic Park. It is a two-story that seats  1,500 customers.

Take your kids out for the day and it’s quite usual for families to pop into McDonald’s. This is a normal part of what families do, and just because these are the Olympics, it’s no different here.

3 Oct, 2002
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McDonald’s ‘Grimace’ ad

Ad Appearance

Trump appears in a McDonald’s commercial for “Big ‘n’ Tasty’ burgers with Grimace, a McDonald’s character. Company:

Combining our beloved characters with a high-powered celebrity like Donald Trump and adding a little humor really resonated with consumers as a way to bring our value offer to life. Casting our own famous characters in these ads will bring back fond memories of classic McDonald’s advertising that our customers have always enjoyed.

Trump:

The Big N’ Tasty for a dollar is a great sandwich at a great price. I’m proud to be the one to tell America that beginning Oct. 4, the buck stops at McDonald’s.

McDonalds – Donald Trump + Grimace Commercial

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