RedditProduct Release

The Button

1 Apr, 2015

Reddit adds a countdown button as an April Fool’s joke.

The timer will count down from 60 seconds. If the button is pressed the timer will reset to 60 seconds and continue counting down. Only users logged into accounts created before 2015-04-01 can press the button. You may only press the button once. We can’t tell you what to do from here on out. The choice is yours.

The timer will count down from 60 seconds, but every time someone presses the button before it hits zero, it resets back to 60 and starts the countdown all over again. When the button is pressed, users get a badge, known as “flair,” that they can add to their profile. The flair’s color depends on how long the person waits to press the button. Those who have not pressed the button have gray flair. Those who press from 60-52 seconds get purple flair, and so on, down to red flair for those who wait longest. As of April 16, 751,354 people have pressed the button.

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