DMS 17 fireside chat

Yaccarino particpates in a fireside chat at Digital Media Summit 17, about innovation:

Any mature or traditional company does get caught in that, ‘Hey, we’re the big players so we don’t have to pay attention or to take notice of the smaller guys coming up’. But 100% of our bets are on premium content. We focus on how, or who. is consuming that content. It’s the consumer behaviour that’s fueling all those deals and investments that you read about….We need to be where they are.